How Shopify Showed Appreciation for Their Global Community of App Developers

Millions of merchants trust Shopify to run their business—but they need developers to build the tools that help them achieve independence. Shopify was looking for a meaningful way to say thank you to the global community of app developers who keep their platform thriving, so they contacted Gift Better Co. to curate a custom gift to send them as a token of appreciation.

Virtual Office Holiday Party Ideas

If you’re looking for information on how to throw the perfect virtual holiday office party, look no further! Here are 8 ways that you can wow your team with an engaging end-of-year celebration, all from the comfort of your own home. 

Beirut Relief Gift Box - Help support Beirut

In early August an explosion occurred at the port in Beirut. This devastating blast in the Lebanese capital has impacted many lives, causing homelessness, injuries, and death.  To support Beirut in this tragic time, we...

Creating a Customer Journey Map for Your Business

Are you looking to improve your customer experience? If so, you should consider creating a customer journey map for your business. A customer journey map, as defined by the Nielsen Norman Group, refers to the “visualization of the process that a person goes through in order to accomplish a goal”. Creating a customer journey map for your business can not only help you develop a better understanding of your customers, it also helps you improve customer experience by highlighting different areas in your customer journey that need improvement.