Avoid These Five Last-Minute Employee-Gifting Potholes

Everyone wants to be appreciated for what they do and recognized for who they are. It’s why one of the main drivers of employee retention is appreciation and recognition.


A great way to show your employees you recognize and appreciate them is with a thoughtful gift. This could mark the completion of a big project, but sometimes it’s even better to do it for no reason at all. After all, if there’s no excuse for the gift, like a holiday or milestone, then it can only have been given in recognition of the person themself. 

Five Ways Gift-Giving Can Help You Retain Clients

In the business-to-business world, relationship building has higher stakes than in the business-to-consumer world. In general, your pool of business clients is smaller than a pool of potential customers, and it takes longer for business-to-business...

Five Ways Gift-Giving Can Help You Retain Talent

The Great Resignation has revealed something important: many people are feeling under-appreciated and isolated, and they aren’t afraid to set sail for new shores. That’s the negative view, anyway. The positive view is that in...

How Shopify Showed Appreciation for Their Global Community of App Developers

Millions of merchants trust Shopify to run their business—but they need developers to build the tools that help them achieve independence. Shopify was looking for a meaningful way to say thank you to the global community of app developers who keep their platform thriving, so they contacted Gift Better Co. to curate a custom gift to send them as a token of appreciation.

5 Tips For Client Holiday Gifting

It may be too early to start decorating the tree, but it’s never too early to start shopping for client gifts. Client gifts are a great way to show how much you appreciate their business, so it takes time to find a gift that they not only love but also communicates their value. To help you make your holiday shopping a little easier, we have listed a few important things you should - and should not do when giving gifts to your clients during the holiday season.