Why Focusing on Employee Engagement is More Important Than Ever

Employee Engagement

The COVID-19 pandemic has shifted many employees' workspaces from the office to their homes, making it increasingly difficult to improve or even maintain employee engagement. We’ve spoken before about the importance of being intentional about employee engagement. Below, we have listed three main reasons for why you should continue to prioritize employee engagement now more than ever. 

Reason #1: Employee Engagement Impacts Productivity

While some people have responded well to their new remote work environment, many employees have noticed a dip in their productivity since being out of the office. Taking the time to ensure employees are engaged at work can help not only improve productivity, but also the quality of your employees’ work as well. 

Reason #2: Employee Engagement Impacts Customer Satisfaction 

You likely already know that employee engagement is directly linked to employee satisfaction, but do you know that it impacts customer satisfaction as well? After all, when employees interact with your clients, they represent the company. An employee who is engaged and excited about the company is more likely to invest in creating a great experience for customers, which can boost customer satisfaction and keep them coming back. 

Reason #3: Employee Engagement Impacts Profits

As we mentioned above, employee engagement can directly impact your company’s productivity levels. When engaged employees are more productive, they positively impact their company’s profits. In fact, according to Hay Group, companies that have the largest number of engaged employees will earn 2.5 times more revenue as opposed to the companies who have the smallest number of engaged employees. By focusing on employee engagement, your business could not only have an increase in engaged employees, but profits as well. 


If you are interested in enhancing employee engagement with custom made gifts that give back to charitable organizations, reach out to custom@giftbetter.co to help you pick the perfect gifts for your employees.

Author: Chloe Barclay-Illing

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